CampusWorks E-book Series
What's the Hollar: Art Direction
CampusWorks produced a series of e-books for college and university CEOs, CFOs and CIOs to educate themselves on the intricacies of technological transformation in the higher education setting, using technology to solve business challenges, and the perils and successes of implementing new technologies and business systems across campus.
These e-books are an instructive sales promotion tool, as downloads of these were tracked in Salesforce, and leads were passed on to the business development team.
